The Tax Cuts and Jobs Act : How Does it Affect Tech Businesses?

The Tax Cuts and Jobs Act (TCJA) is a sweeping reform of the tax code that was signed into law by president Donald Trump in Dec. 22., 2017. The new tax law includes mostly tax breaks, reduction of tax rates and significant increases in personal deductions for individual taxpayers.

Tech businesses, just like any other enterprise and regardless of structure, are likely to benefit from the changes. The legislation of the tax reforms was seen as a way of encouraging businesses to expand and hire more workers.

If a tech business is registered as a corporation, the most important change brought by the Act is the lowering of the Corporate Tax rate from a previous high of 35%, down to a new low of 21%.

Major TCJA Reforms that Allow Greater Reductions on Taxable Business Income

The TCJA modified the following allowable deductions to pose as significant tax reliefs, mainly because they can greatly reduce the taxable income of corporations and/or pass-through businesses.

Pass-through businesses by the way, are usually small or medium-sized enterprises in any industry. They are registered either as a sole proprietorship, partnership, limited liability company (LLC) or S-Corporation. Their main difference from traditional or C corporations is that income generated by the business, passes on as taxable income of the business owner/s, and not of the corporation.

Lump-Sum 20% Deduction on Qualified Business Income

Owners of pass through businesses can apply a lump-sum 20% deduction to further reduce their taxable income. However, this tax relief is available only when the taxable income is less than $157,500 and if the business owner is single; or less than $315,000 for married business owners.

100% Depreciation on Capitalized Expenditure

Capitalized expenditures are those that form part of the assets of the business rather than treated as outright expenses for the year. Traditionally, capitalized expenditures are gradually depreciated over a specific life and only the depreciation for the year gets recognized as an expense that can reduce the taxable income of a business.

The TCJA modified this method of recognizing depreciation expenses by allowing corporations and pass through businesses to treat the full cost of an acquisition on the very first year; instead of spreading them out as depreciation expenses throughout the life of the asset.

This tax amendment encourages businesses to further invest on computers, vehicles and other cost-intensive equipment and major property renovations.

Modification on the Treatment of Net Operating Loss (NOL)

Prior to the enactment of the TCJA, a resulting Net Operating Loss or NOL can be carried back for up to two years. Now, when a business incurred losses instead of profit during the tax year, the NOL amount can apply as further reductions on the taxable income on next year’s tax return. In case, the business incurs another NOL on the next tax year, they can be added to the previous year’s NOL onward, and for an indefinite period of time.

However, this tax relief is something that business owners must work out with a seasoned tax consultant, since the Internal Revenue Service (IRS) is not inclined to readily accept NOLs at face value. Expect an IRS examiner to carefully scrutinize the tax return in order to ascertain the propriety of all deductions made against the gross profit.

What is a DSLR camera?

The DSLR camera is better known as an SLR camera. The revolutionary invention of the camera dates back to 1861 that has been very successful with photographers. The hefty price and weight of this type of camera had been quickly accepted because of the advantages that this technique entailed.

DSLR camera is the star when it comes to shooting professional photos and videos. This is among the most used camera for youtube videos so that it comes out professionally to the eyes of the viewers.

What is a DSLR camera?

The abbreviation stands for Digital Single Lens Reflex. So the digital single-lens reflex camera. Even before the digital age, SLR cameras existed, the D came later. When the SLR was invented, it was a sensation, you could see exactly the same image through the viewfinder as the final result in the photo.

An improvement on a separate lens in the viewfinder, which gives a different picture. Since the SLR, photographers have the feeling that they really have control over the image they make.

The trick is in the mirror on the inside of the camera. This mirror reflects (“reflex!”) The light entering through the lens through a prism to the viewfinder and therefore to your eye. So you really see the image coming in through the lens. When printing, the mirror pops up and the light goes directly to the photosensitive film or sensor.

The result is that the viewfinder momentarily disappears when printing, the mirror is temporarily switched off by folding up. That is a disadvantage … A second disadvantage is the sound that the folding mirror makes when printing. Shy animals cannot appreciate this and leave quickly.

Nowadays you also see DSLR cameras appearing with a mirror that doesn’t fold up but stays in place when printing. The secret is in a translucent mirror technology (translucent-mirror technology), which reflects a small part of the light to the viewfinder and transmits the remaining light to the sensor. So you can still print and still see the image at the same time.

Really handy if you photograph a flying bird and you print at 10 images per second. You can keep the animal constantly in the viewfinder. There is also a disadvantage to this method. Because part of the light deflects towards the viewfinder, you lose about 20% brightness on the sensor, corresponding to about 1/3 stop.

Technology: It’s All Upon Us

Whether you like it or not, our lives are and economy is driven by technology. From tablets, computers and smartphones, it is just hard to live life and function without these things. In just a short period of time, technology evolved right before our eyes. It is massively used that even in marketing, particularly in social media, you can heavily see its presence.

Truth is, Instagram likes by Manager Gram is one of the service providers these days that put technology into good use. But how we actually reach this stage? In an effort to better understand just how, it is essential to grasp the concept on how technology evolved and how it matters into us and our lives.

The Ever-growing Purpose of Technology

All of the technologies invented and introduced have its purpose. To give you an example, search engines were made in sorting through unfathomable amount of data over the web.

On new iterations, the existing technology used to it is brought together in order to create something better than what was used before. And the cycle keeps going.

With the ultra-fast speed of evolution, it is not really surprising why there are many people who are struggling to keep up with it. Well to be fair, technology’s scope is so far and wide and trying to wrap everything in one post is such an understatement.

Let’s have a glimpse of how fast technology and internet have grown in recent years.

The Start

Back in the 90s, the internet was invented and quickly turned to a new commodity. However, not all businesses and households embrace its concept during these times. Because at the age of new internet service, the signal and connection is just a pain in the butt. Everyone who lives in this time can definitely agree.

As time passes by, more people saw its value and technology kicks in to get rid of the challenges associated with it leading to faster connections to World Wide Web.

Today

Then fast-forward few decades later…

From the days of using dial-up to have internet accessibility, people nowadays seem to be able to connect to the internet in just a click or tap from their smartphone. This is done through Wi-Fi connectivity and even though there is none, there are still other options such as:

  • Hotspots
  • Mobile Data

Online Video Tips: Promoting Your Brand and Products on Your Phone

How do you ensure that your videos are a success on YouTube? As an entrepreneur, online video can be Youtube, Website, Page, Layout, Template, Internet, Weban interesting way to promote your brand and products that is how technology is important to us. You must buy subscribers using your technology. Dirk van der Woude and Chris Klapwijk (partner managers at YouTube) share their 10 golden tips for a successful video channel.
How do you earn money with online video?

How Do You Manage That? 10 Tips:

1. Divisibility
“To be shareable, your video must be current, valuable, or recognizable,” Chris says. For example, a current video is a parody of a song that is currently in the top 40. A valuable video gives useful tips, for example, ’10 tips against stress’. Finally, you can also make a video about something that everyone in your target group recognizes. Consider for example a video with the title ‘5 things that all mothers recognize’.

2. Conversation With the Viewer
“Make digital eye contact,” says Derk. “We see that videos in which the speaker looks directly into the camera and addresses the viewer personally are better viewed.” Of course, it depends on what type of videos you make. For example, if you make a kind of online soap opera, it’s strange to let everyone look into the camera. “You can add extra videos while conducting personal interviews with the actors,” says Chris. He mentions the “Q & As” of the popular YouTube series “Moroccan gives driving lessons” as an example.

3. Interactivity
The more interactivity, the longer your visitors keep watching. View these examples: Drunk in session and Jamie Oliver. These kinds of interactive videos are fairly easy to make with the annotation function on YouTube. In the annotation you add a link to a specific time in the video: viewers can click through to that moment.

4. Recognisability
“Make sure your channel is in order,” says Chris. “That means a recognizable profile photo, header image and a description of your channel. What kind of videos can your viewer expect if he follows your channel? ”

5. Target Group
“Before you start with a channel, you must clearly have an eye on who your target audience is,” says Derk. “You can start quite broadly. The target group of Jamie Oliver is ‘people who love to cook’. He later added more specific playlists, for example ’15-minute dishes’, ‘Italian recipes’ or ‘Cooking for children’.

6. Sustainability
“If you want to make series, it is important that you can easily make multiple episodes,” says Chris. “You have to ensure that your channel remains active. So don’t make three expensive film productions, but rather make twenty short films of which you can shoot a few in one day. ”

7. Findability
300 minutes of video material is uploaded to YouTube every minute. How do you ensure that your target group finds your video in this gigantic offer? Chris: “Fill in your title, tags, and description with words that you know your target group is looking for. You can find out in Google Trends what people often look for. For example, do not use the title “An instruction for mailbox management”, but rather “How do I organize my mail?” or “How to: manage mailbox”. ”

8. Accessibility
Although you want people to feel like they are watching a series, every episode must be watchable. “Make sure the viewer also understands video 4 if he has not seen videos 1, 2 and 3,” says Chris.

9. Collaborate
“Through cooperation, you can increase your audience,” says Derk. “By working together with a popular YouTuber you make use of its reach. In addition, collaboration often creates new, creative ideas. ”

10. Passion
“Anyone who wants a successful YouTube channel needs a long breath,” says Derk. “It took the most popular YouTubers a few years before they were really successful. That is why the most important tip is: do something with your passion. In the case of a company: create videos that fit the core of your company. First of all, you don’t last for years without pleasure and secondly, you really see it on video if you lack passion. ”

Perks of a Vending Machine

Contemporary life has less time in every day that is passing. This isn’t because the hours in a day will be currently getting any shorter. Instead, it is the byproduct of the technological advances the human race has made. In the time of today a great deal inside a little is so easy that we often go into overdrive pursuing their dreams.

Vending Machines Melbourne | FREE Hire & Service – Royal Vending | such as their name suggests, are food cabinets that dispense. The simplicity of the idea is that which has taken all over the world for decades now. Without noticing the advantages all that foods from vending machines offer us we take it for granted and move on with our lives. Here, so that the next time you grab snack or a drink from a vending machine, a few are elicited, you appreciate it a little more.

Perks of vending machine food:

It is, undoubtedly, among the best things about vending foods available in every nook and corner today – Variety. These machines can store and sell any food that is perishable. It is among the chief reasons why vending machines are popular from work areas to street corners.

With technological development, sandwiches can be saved in contemporary machines. No matter what the purchaser’s taste is, to lettuce from ham, everything is only a couple of buttons off.

  • Hot beverages – All these are machine staples in most work areas. From different tea varieties such as green, earl gray, oolong etc. to coffees made from a variety of exotic coffee beans, you will find everything in these machines.
  • Cold Beverages – Beer vending machines and soft drinks are a staple all over the world. Whether you are thirsting on your way for a chilled brew or some soda machines.
  • Ice Cream – Another delightful food thing that has become ice creams, a machine staple are close to the heart of everyone. From a lot of flavours to just the right quantity of refrigeration, these vending machine treats are something that everyone covets.

Freshness

Machines checked and kept until the items’ dates that were perishable on shelves. Thus, lace of those edibles is ensured. Notice: Matters might go wrong in a fast food chain you have been going to for years now, but that’s highly unlikely in this instance.

In terms of usability, this benefit of machine vending foods trumps all others. If a person would like to eat in the morning, him/her wills never neglect. The eatery across the street may shut down after 10 pm or provide insufficient quality, but these devices foods remain consistent on both counts. These foods are available 24*7 and perfect for workspaces that are open round the clock.

Easy accessibility

Individuals have to go to a different region of the town to get their favorite diner’s food. Although, this isn’t the case with machine vending foods. They can locate their favorite brand right around the street corner and receive a fresh bite to eat within minutes. All healthy and delicious food items could be stored in a machine.

You may feel thankful, after studying all this, the next time you swipe your credit card. You will love each bite!

Why Every Business Needs SEO

Definition of SEO

If you are currently working in the marketing industry, then you are most likely familiar with SEO, which stands for Search Engine Optimization. SEO is defined as the technique or method utilized by a lot of businesses so as to increase their search ranking because the sales, leads, and website traffic, depend on how great you optimize SEO. Basically the main purpose of SEO is to attract website visitors by aiming to increase the rank of your website on search results among search engines such as Google and Bing.

For those who own a business website and wants it to be discoverable, SEO is the solution. You may want to check out Search Engine optimisation Sydney for a quality SEO service.

Plenty of business website owners already know the importance of SEO and the advantages they can get from utilizing SEO. Aside from it will increase the sales of business, what other benefits does it provide?

1. Website traffic can be achieved from organic search 

Organic search is very crucial when it comes to measuring the improvement or success of business website. As majority of marketers know, Google is the most popular search engine across the world, hence marketers are focusing on gaining higher rank in google.

Being exposed and visible in Google will gain much popularity as well as credibility in favor of the brand.

2. Great SEO results to Great User Experience

Every business website has a goal of achieving organic rankings in order to be more discoverable. However, very few marketers see the importance of providing great user experience.

Google can now interpret if a user is having a good or bad user experience on a certain website which is why business website must not only focus on the SEO but also in making sure that every  user will not have difficulty navigating through your website. Because once a customer cannot find what he/she wants, there is huge possibility that your website will not be considered the next time.

3. SEO generates buyers 

Being able to properly utilize SEO to relay your content for good products and services and its importance will make a great difference to your sales and buyers.